In order to achieve success in your Network Marketing business, you need to understand that people join YOU not the business!
People only buy from people they like and trust and one can argue that the primary goal of marketing should be to earn the trust of your new prospect.
TIP: TRUST is the biggest shortcut to a buying decision!
The questions then is, HOW are you building trust with your prospects?
Getting prospects to trust you can be complicated, but it is imperative for success — perhaps more important than sales.
By far the quickest and easiest way to build trust is by giving something of great value away for FREE!
That is why we incorporate Lead Magnets; like eBooks, reports, video courses and even consultations into our Prospecting Funnels – BEFORE selling anything – in order to build a relationship of trust with our new prospect.
The Lead Magnet is an incredible way to entice potential prospects to give us their name and email address so that we can start communicating with them!
We also use automated follow-up email drip campaigns to easily communicate with new prospects, offering different exposures over time, and focusing on building trust and a relationship!
Always focus on building trust first before you start pitching and selling your business, products and services!
For more information on creating effective Prospecting Funnels, please visit: www.jacquesventer.co.za/prospecting-funnel